Monday, April 18, 2016

Photography- 5 Ways to Ensure You Get Referred

You love what you do and your darn good at it! You have the ability to capture life at it's greatest moments and make them incredibly beautiful!

You've entertained clients and witnessed their joy with your finished product- each one being "a masterpiece." Your profession is unique. It creates memorable, long lasting impressions but like most, you struggle to reach more clients. This is where we can help.

If you want to stand out in your niche market, you must do something quite different than the others. 





The bottom line is, we all want more referrals. Here are 5 ways to ensure your name will be at the top of mind when it comes to you and your photography business. 

People will go out of their way to promote you, when you:

1) SEND A "THANK YOU" CARD WITH A PHOTO OF THEM.

This might seem like an obvious gesture, but how many people do it? Be creative- use a photo from their shoot they haven't yet seen. I guarantee they will never throw that card away. 

(Place your logo on the back of these personalized cards) 

WHY DO PEOPLE LIKE GETTING CARDS? 

Because people love to be appreciated and celebrated. 

2) Send your client a card and BROWNIES for their birthday. 

Our system keeps track of addresses & birthdays & allows you to send brownies & other gifts.

Would you remember your photographer if they sent you brownies and a card for your birthday? I really think so.  Would they tell someone about you? More than once. 




WHY IS THIS EFFECTIVE AND WORTH YOUR TIME?

Because people love to be appreciated and celebrated. 
(And you want referrals.)

3) Send out cards with special offers and or promotions.

Our cards are an inexpensive way to use direct mail advertising. You have the option of customizing a card with your offers. You can also set up any card to be mailed whenever you want them to go out. (Our system mails them for you, it's about a dollar a card plus a stamp) 

WHY THIS WORKS: 

Because people love to be appreciated and celebrated. 
Because there is always an upcoming event like a wedding etc. and your promotion will stand out the most. They will recommend you to someone or they will call on your services again for themselves.  

4) Send out holiday cards throughout the year, not just during Christmas.


There are many holidays that warrant a card. If you want to be remembered, the best way is to remember them. Cards put you (and your profession) at the top of their mind.  That means your name comes up first when they converse with others when the need arises for your service. 

I think you can see by now, "why this works." 

5) Take your photography business to the next level! 

Our system allows you to put your images on canvas or create personalized calendars, coffee mugs etc. These make great gifts as well as something you could market to them. 

Being nice to your clients is the normal thing to do, why not go beyond "nice" to being extraordinary.  

For more information on creating custom cards and having us mail them for you, visit our website (or send a free card) at:
www.sendoutcards.com/getcardednow


















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