Monday, June 26, 2017
Saturday, June 24, 2017
You're Gonna Like This... A Follow Up Method That Makes Your Phone Ring!
"The fortune is in the follow-up."
We've all heard it, and it's still true today. The follow-up is vital for initial sales conversions as well as ongoing referrals.
(Don't bug people...be nice!)
Without the proper follow-up technique, generally all we hear are crickets while we wait for a sale... that isn't coming.
If you don't have a great follow-up system in place - that's basically like running the tub water while the drain is open and expecting the water to fill up. It's not gonna happen.
Let's talk about a way to follow-up that gets you the results you're looking for.
In other words...how to get them to call you.
If you do this right, they will be calling you.
The first and most important tip here is this:
You have to get yourself out of the way. As soon as you concern yourself with "the other guy," the bigger your business will become.
Do something kind, out of the ordinary, because they aren't expecting it.
Send them a nice birthday card with pictures of them (not your business ad) inside it along with a gift card.
A $5-10 gift card can be very impressive to them, plus it's the sincere gesture that sets you apart.
Perhaps you could send a gift basket to a new customer. Or send a "nice to meet you" card to follow up after your job interview.
It doesn't matter what the scenario is, what matters is.. you went the extra mile, where few will go.
You're already spending time and money on ads, phone calls, emails etc...so just switch gears, a little thing called appreciation marketing is what makes your phone ring.
People will want to call you- you're a caring person who comes highly recommended.
"Auto pilot"..we have a system that does most of the work. (it's not really work..it's actually really fun!)
Because you go out of your way to remember someone, reward someone, honor, thank and celebrate someone ...
Use "the nicest tool" in the toolbox. We use it ourselves, see how easy card sending has become.
You become the most remembered guy or gal- (who cares) and you're the one they call and or recommend to others in your type of profession.
Events, addresses, birthdays, anniversaries, work anniversaries, any type of occasion that requires a card...
Nice to meet you!
Thank You!
Congrats on your new house!
Congrats on your new baby!
Thanks for the referral!...
We've all heard it, and it's still true today. The follow-up is vital for initial sales conversions as well as ongoing referrals.
(Don't bug people...be nice!)
Without the proper follow-up technique, generally all we hear are crickets while we wait for a sale... that isn't coming.
If you don't have a great follow-up system in place - that's basically like running the tub water while the drain is open and expecting the water to fill up. It's not gonna happen.
Let's talk about a way to follow-up that gets you the results you're looking for.
In other words...how to get them to call you.
If you do this right, they will be calling you.
The first and most important tip here is this:
You have to get yourself out of the way. As soon as you concern yourself with "the other guy," the bigger your business will become.
HOW TO MAKE THEM A BIG DEAL...
Do something kind, out of the ordinary, because they aren't expecting it.
Send them a nice birthday card with pictures of them (not your business ad) inside it along with a gift card.
A $5-10 gift card can be very impressive to them, plus it's the sincere gesture that sets you apart.
Perhaps you could send a gift basket to a new customer. Or send a "nice to meet you" card to follow up after your job interview.
It doesn't matter what the scenario is, what matters is.. you went the extra mile, where few will go.
You're already spending time and money on ads, phone calls, emails etc...so just switch gears, a little thing called appreciation marketing is what makes your phone ring.
People will want to call you- you're a caring person who comes highly recommended.
"Auto pilot"..we have a system that does most of the work. (it's not really work..it's actually really fun!)
Because you go out of your way to remember someone, reward someone, honor, thank and celebrate someone ...
Use "the nicest tool" in the toolbox. We use it ourselves, see how easy card sending has become.
You become the most remembered guy or gal- (who cares) and you're the one they call and or recommend to others in your type of profession.
Events, addresses, birthdays, anniversaries, work anniversaries, any type of occasion that requires a card...
Nice to meet you!
Thank You!
Congrats on your new house!
Congrats on your new baby!
Thanks for the referral!...
Tuesday, June 20, 2017
Genuine Kindness Reaps Big Business
Appreciation never goes out of style. In other words - recognizing the full worth of a person and showing them such value
is vital to any relationship.
A business will bloom from referrals, and the fertilizer that causes this growth is called appreciation. Always remember this -
everyone wants to be appreciated.
Once you master this, which is really just the art of applying kindness towards one another, it becomes the glue that adheres your customer base. It builds loyalty, and it's how we're wired. :)
Give someone what they crave and you'll reap bountifully.
Think about this for a moment...
How does it make you feel when someone celebrates you or goes the extra mile just for you? You feel pretty darn good! You feel honored, which creates a positive feeling.
Now lets turn that around. What if no one remembered your birthday, thanked you or ever celebrated you?
The lack of appreciation also creates a feeling- a lonely, negative one.
What if we purposely make people feel the way we want to feel? The world will be a better place. And it's quite rewarding, both personally and professionally.
HOW?? ...
It's really simple, yet very powerful. Celebrate people. We have found that by sending greeting cards and recognizing the value in people really hits home.
We use the best gratitude system on the market!
By encouraging people- you plant seeds for a better world!
www.sendoutcards.com/getcardednow
is vital to any relationship.
A business will bloom from referrals, and the fertilizer that causes this growth is called appreciation. Always remember this -
everyone wants to be appreciated.
Give someone what they crave and you'll reap bountifully.
Think about this for a moment...
How does it make you feel when someone celebrates you or goes the extra mile just for you? You feel pretty darn good! You feel honored, which creates a positive feeling.
Now lets turn that around. What if no one remembered your birthday, thanked you or ever celebrated you?
The lack of appreciation also creates a feeling- a lonely, negative one.
What if we purposely make people feel the way we want to feel? The world will be a better place. And it's quite rewarding, both personally and professionally.
HOW?? ...
It's really simple, yet very powerful. Celebrate people. We have found that by sending greeting cards and recognizing the value in people really hits home.
We use the best gratitude system on the market!
By encouraging people- you plant seeds for a better world!
www.sendoutcards.com/getcardednow
Friday, July 1, 2016
8 Business Benefits of Implementing Greeting Cards
If you own a business, then you're like the masses - always looking for new customers. Today everyone's advertising on social media in efforts to land new sales.
It can become overwhelming - endless tweets, texts, posts, pins, and e-mails. Perhaps you've experienced how exhausting and time consuming that really is.
The internet's a powerful tool to reach the masses, but if all you do is pitch your sale and never appreciate your customer, they won't come back, so you begin the whole process all over again.
Although technology continues to change the way we do business...
the core need in every person, will NEVER change - to be noticed, celebrated, and appreciated.
We see a massive inundation of ads all day long. Television commercials used to run about 15 seconds. Now it's the norm to land on a 45 minute infomercial. The internet is non-stop. It's really just overcrowded with selfish nonsense!
Everyone needs a break from the traffic jam of cyber hogwash!
If you've got something to sell, you might want to consider a different approach.
The missing ingredient in the marketplace today is love and appreciation.
A Better Way...
"Appreciation will win out over self promotion every single time."
- Kody Bateman, CEO and founder of Sendoutcards
What are the benefits of using greeting cards in business?
1) It benefits your business, and more importantly, it benefits other people. People like to be noticed and celebrated. It's human nature.
2) Sending out kindness strengthens your relationships which results in repeat referrals.
4) You become a better person when you're filled with ongoing gratitude.
5) You will not be forgotten. People never forget a kind gesture.
6) You will reap back the kindness that you've sown.
7) Honor your employees and you'll never have to worry about turnover, plus they put in twice the effort.
8) People will never forget how you made them feel. You're at the top-of-mind when it comes to a business recommendation.
Start caring about your customers and they're start caring about you. :)
Technology has now merged with high-touch- so you can easily send a real greeting card right from your computer, smart phone, or tablet.
(We're here to help if you need us)
Start sending today.
2) Sending out kindness strengthens your relationships which results in repeat referrals.
4) You become a better person when you're filled with ongoing gratitude.
5) You will not be forgotten. People never forget a kind gesture.
6) You will reap back the kindness that you've sown.
7) Honor your employees and you'll never have to worry about turnover, plus they put in twice the effort.
8) People will never forget how you made them feel. You're at the top-of-mind when it comes to a business recommendation.
Start caring about your customers and they're start caring about you. :)
Technology has now merged with high-touch- so you can easily send a real greeting card right from your computer, smart phone, or tablet.
(We're here to help if you need us)
Start sending today.
Tuesday, June 14, 2016
The Secret to Saving a Ton of Money On Advertising
Are you advertising like everyone else? Want to know the "secret" of being chosen over your competitor? It's really not that hidden.
It's doing something different, and doing something that everyone craves the most- appreciation.
Everyone wants an influx of sales, but few know how to treat their clients. Every ad out there is targeting new clients. But going after strangers isn't always the right approach.
Because truthfully, traditional advertising e.g., mailers, newspapers, magazines, and digital marketing all cost a ton of money, yet aren't producing a greater return on your investment.
It's a given, nobody likes pushy sales people. Do you ever toss unwanted ads in the trash? Everybody throws money away, by throwing out those ads.
"44% of junk mail is thrown away without being opened or even read." - (Business 2 Community 2012) That percentage was evaluated 4 years ago.
Are lengthy email "commercials" flooding your inbox? Nobody wants to be sold to all day long. It seems that some of this may be a time waster. Because only a small percentage of people will take action inside an e-mail solicitation.
So let's get down to "what works" and what will save you time and money on advertising. It's time to shift our thinking.
We all need to make a living, but in order to have ongoing success we must "make a giving". One day you had a dream of owning your own business and becoming wealthy. Not only wealthy, but somewhat free. Now that you're in business, your constant focus is acquiring ongoing customers to bring in that "dreamy" income.
The "net-breaking approach" to marketing is this: Break out of your normal habit of self-promotion as a way of gathering customers, and implement a self-less approach such as:
Appreciation Marketing.
Selfish advertising says:
Come buy from me!
Special discount if you bring a friend!
We're the best! We beat the competition hands down!
Self-less advertising says:
We appreciate YOU!
Happy Birthday to YOU!
Congratulations on the birth of YOUR new baby!
Enjoy the Brownies- we value your business :)
Traditional sales ads are all about them, but the consumer is not interested. The consumer will only get interested when that business gets interested in THEM.
HOW TO GET CUSTOMERS TO REFER YOU>>
When you begin to show genuine appreciation to your current clients and customers and make it a lifelong habit, you'll see your sales skyrocket because of ongoing referrals.
Here's the strategy:
#1) Get serious about appreciating the people who buy from you.
#2) Do something for these people.
#3) Don't forget these people.
Hopefully, by now you're interested in learning how to implement an effective "relationship marketing" plan of action. Relationships are built by trust. We've found that Sending cards is a perfect fit.
The system we use takes the "work" out of sending cards.
Visit the website to send a free card.
It's doing something different, and doing something that everyone craves the most- appreciation.
Everyone wants an influx of sales, but few know how to treat their clients. Every ad out there is targeting new clients. But going after strangers isn't always the right approach.
Because truthfully, traditional advertising e.g., mailers, newspapers, magazines, and digital marketing all cost a ton of money, yet aren't producing a greater return on your investment.
It's a given, nobody likes pushy sales people. Do you ever toss unwanted ads in the trash? Everybody throws money away, by throwing out those ads.
"44% of junk mail is thrown away without being opened or even read." - (Business 2 Community 2012) That percentage was evaluated 4 years ago.
Are lengthy email "commercials" flooding your inbox? Nobody wants to be sold to all day long. It seems that some of this may be a time waster. Because only a small percentage of people will take action inside an e-mail solicitation.
We all need to make a living, but in order to have ongoing success we must "make a giving". One day you had a dream of owning your own business and becoming wealthy. Not only wealthy, but somewhat free. Now that you're in business, your constant focus is acquiring ongoing customers to bring in that "dreamy" income.
The "net-breaking approach" to marketing is this: Break out of your normal habit of self-promotion as a way of gathering customers, and implement a self-less approach such as:
Appreciation Marketing.
Selfish advertising says:
Come buy from me!
Special discount if you bring a friend!
We're the best! We beat the competition hands down!
Self-less advertising says:
We appreciate YOU!
Happy Birthday to YOU!
Congratulations on the birth of YOUR new baby!
Enjoy the Brownies- we value your business :)
Traditional sales ads are all about them, but the consumer is not interested. The consumer will only get interested when that business gets interested in THEM.
HOW TO GET CUSTOMERS TO REFER YOU>>
When you begin to show genuine appreciation to your current clients and customers and make it a lifelong habit, you'll see your sales skyrocket because of ongoing referrals.
Here's the strategy:
#1) Get serious about appreciating the people who buy from you.
#2) Do something for these people.
#3) Don't forget these people.
Hopefully, by now you're interested in learning how to implement an effective "relationship marketing" plan of action. Relationships are built by trust. We've found that Sending cards is a perfect fit.
The system we use takes the "work" out of sending cards.
Visit the website to send a free card.
"A new customer costs 6-7 x more to aquire than an existing one does to retain."
Tuesday, May 24, 2016
Does Your Church Send Greeting Cards?
Most churches reach out to the community in many various ways. The verb minister means: To serve, care for, assist, help, treat, and tend to.
Many churches cater to people on the outside, which is good, yet something's missing within the church.
Nurturing relationships inside the church is a good place to start.
Relationships are key to any organization.
Seasons in life that are difficult to bear can be intercepted with kindness! We've found that greeting cards are an exceptional way to express love, encouragement, and appreciation.
Not only should we send follow-up cards such as: "nice to meet you," but also as a means to stay in touch with your church family.
Encourager-
"One who inspires with courage or confidence; who edifies with hope, support and spiritual assistance. A person who comforts the wounded. One who fosters stimulation to keep on running."
Does your church send cards? If not, now is a good time to start. One greeting card has the power to change a life. Your card can arrive just in time- people like to know- they matter.
People are drawn by hunger, and they hunger to be loved.
Usually "first-timers" will sit near the back because they don't know anyone. Pay attention to the back row! And pay attention to those who are sitting alone. Approach them and greet them!
We all need a handshake, a hug, or a friendly "hello." but even beyond that, people actually desire a bit more. We can give more with a simple, sincere card.
We are His "hands and feet." Go the extra mile and send a card. We have an incredible system to help you do this.
How about $1.00 per card?
How to implement a "greeting card ministry"...
Gather (legible :) information such as: current address, birthdays, anniversaries, date of salvation, baptisms, and or other special dates, and names of children etc.
Set up your account, and simply enter names into the "Contact Manager." Which is something we offer for free. (You only pay for your cards and stamps) our free system keeps track of birthdays and sends reminders. It also allows you to schedule a card to go out on a specific day if you'd like.
Browse the online catalog and choose a pre-made card or customize your own. You can even put your church logo on the back side of the card if you'd like.
After you finish creating your card, you'll go through the checkout. Next you click on the "SEND CARD" button. NOW... you don't have to do anything else. Because your card gets printed, stuffed, stamped, addressed and MAILED for you!
SEND ONE FREE.
Pastor Appreciation
Church Anniversary
Revival Meetings
Prayer Meetings
I Appreciate you
Happy Birthday
Thank You
Sympathy
Baptism
Graduation
Congratulations
Praying for you
Thinking of You
Get Well
AND MORE!!
Many churches cater to people on the outside, which is good, yet something's missing within the church.
Nurturing relationships inside the church is a good place to start.
Relationships are key to any organization.
Seasons in life that are difficult to bear can be intercepted with kindness! We've found that greeting cards are an exceptional way to express love, encouragement, and appreciation.
Not only should we send follow-up cards such as: "nice to meet you," but also as a means to stay in touch with your church family.
Encourager-
"One who inspires with courage or confidence; who edifies with hope, support and spiritual assistance. A person who comforts the wounded. One who fosters stimulation to keep on running."
Does your church send cards? If not, now is a good time to start. One greeting card has the power to change a life. Your card can arrive just in time- people like to know- they matter.
People are drawn by hunger, and they hunger to be loved.
Usually "first-timers" will sit near the back because they don't know anyone. Pay attention to the back row! And pay attention to those who are sitting alone. Approach them and greet them!
We all need a handshake, a hug, or a friendly "hello." but even beyond that, people actually desire a bit more. We can give more with a simple, sincere card.
We are His "hands and feet." Go the extra mile and send a card. We have an incredible system to help you do this.
How about $1.00 per card?
How to implement a "greeting card ministry"...
Gather (legible :) information such as: current address, birthdays, anniversaries, date of salvation, baptisms, and or other special dates, and names of children etc.
Set up your account, and simply enter names into the "Contact Manager." Which is something we offer for free. (You only pay for your cards and stamps) our free system keeps track of birthdays and sends reminders. It also allows you to schedule a card to go out on a specific day if you'd like.
Browse the online catalog and choose a pre-made card or customize your own. You can even put your church logo on the back side of the card if you'd like.
HERE'S WHERE IT GETS REALLY ...REALLY GOOD...
After you finish creating your card, you'll go through the checkout. Next you click on the "SEND CARD" button. NOW... you don't have to do anything else. Because your card gets printed, stuffed, stamped, addressed and MAILED for you!
SEND ONE FREE.
Pastor Appreciation
Church Anniversary
Revival Meetings
Prayer Meetings
I Appreciate you
Happy Birthday
Thank You
Sympathy
Baptism
Graduation
Congratulations
Praying for you
Thinking of You
Get Well
AND MORE!!
Wednesday, May 4, 2016
Traditional Advertising vs. Appreciation Marketing
If you're in business then you already know that it takes money to make money. But how much money does it take? Let's take a look at two different forms of marketing.
"Ways to sell your stuff."
"Ways to sell your stuff."
Traditional Advertising such as newspaper ads, direct mail, digital ads, and buying leads can be very expensive, and depending on how frequently your ads are run, you can expect to pay for it again and again. $$$
Let's look at a much less risky form of advertising.
These traditional marketing techniques, the kind most of us use, are not bad ways to market, but they're super expensive, and unless you've got lots of money to throw around, forget it. It's pretty much like gambling and hoping for a win.
You're betting on a certain percentage of your target market seeing and responding to your ad. But a large number of people will ignore your ad, don't see it, or toss it in the trash. Unfortunately, this type of "gambling" happens everyday. Business owners put money into ads with no guarantee of a return on their investment- they only hope to keep their customers and get new ones.
Let's look at a much less risky form of advertising.
It's called Appreciation Marketing.
Understand this, it's not necessarily how much money you invest in your business, but it's more about how you do it.
If you "throw it" out there to the unknown- you may or may not see a return. But if you specifically target it towards the customer base you already have, you will definitely see a return.
Appreciation Marketing cost less, and it's way more effective. It takes away 90% of that "gambling" scare. It's a win-win for all involved.
Understand this, it's not necessarily how much money you invest in your business, but it's more about how you do it.
If you "throw it" out there to the unknown- you may or may not see a return. But if you specifically target it towards the customer base you already have, you will definitely see a return.
Appreciation Marketing cost less, and it's way more effective. It takes away 90% of that "gambling" scare. It's a win-win for all involved.
Showing appreciation to your customers, will gain you at least 2 more. Your customers will become "referring machines." Instead of you spinning your wheels trying to promote yourself, you will have satisfied customers out there referring you automatically!
It's true, "People don't care how much you know unless they know how much you care." And, in the words of Zig Ziglar, "If people like you, they'll listen to you, but if they trust you, they'll do business with you."
We have tons of examples and numerous testimonies that prove what we are saying. (People love to be appreciated!) Referral based marketing is the art of someone selling for you!
When you pay close attention to the customers you already have, they will pay you back in referrals.
We offer, what I believe to be the best system out there for Appreciation Marketing. We send cards and gifts.
Visit our website to see how you can become an Appreciator today. Let your customers know they're valuable and experience a win-win in your business and in your personal life.
Subscribe to:
Posts (Atom)